The Scottish whisky scene is evolving rapidly - new distilleries are emerging at a remarkable pace, and balancing tradition with innovation is the name of the game. Sustainability, clever marketing, and whisky tourism are at the forefront, with industry giants like Diageo and forward-thinkers like Nc’Nean setting the tone for what’s next.
Tonight, I’m heading to the Scottish Whisky Awards to soak in this glorious blend of old-school heritage and cutting-edge flair. To all the finalists - especially the ones I’ve had the pleasure of working with - may your barrels overflow with luck! Few things beat the joy of seeing a company I’ve worked with raise a well-deserved glass (and a trophy).
Will I find a dram that changes my life? Stay tuned - there’s a strong chance of liquid inspiration.
P.S. Photos to follow!