January is the time of year for making New Year's resolutions and for thinking about our lifestyles, healthy eating and home improvements, so it is absolutely fitting that Internet Naming Co is launching their latest new top-level domains this month.
.DIY, .FOOD, .LIVING and .LIFESTYLE all have sunrise periods launching on 24 January 2024, so if you are a brand looking to prove your expertise in one of these areas and see value in owning and using YOURBRAND.DIY, YOURBRAND.FOOD etc., and, more importantly, you want to secure it before it becomes publicly available, now is the time to make sure you have your trade marks registered and validated with the Trademark Clearinghouse to give you early access to register in the sunrise periods.
.VANA is also launching at the same time and claims to be “the first and only TLD dedicated to expanding Web3 utility”. It will be interesting to see how this TLD will work with the major Web3 ecosystems going forwards.
Further information about the new TLDs launching this year can be found here - https://newgtlds.icann.org/en/program-status/sunrise-claims-periods.
Marks & Clerk has been an Official Agent of the Trademark Clearinghouse for around a decade so do get in touch if you are interested in learning more.