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Wallace & Gromit and “Cracking Ideas” for young inventors!

Wallace and Gromit are at it again with the 14th edition of the “Cracking Ideas” competition! A great initiative from the UK Intellectual Property Office and Aardman to engage children and introduce them to IP. As an IP attorney and a fan of the duo growing up, I find this truly inspiring. Further information is available on the UKIPO’s webpage here.

This year Wallace and Gromit are asking young inventors to help them on their mission to make the Wrong Trousers right. The duo need help to reinvent the trousers and turn them into something that can do good for our planet. Can they help plant trees? Can they collect rubbish in the sea? Are they made from recycled materials?

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patents, brands & trade marks, designs